Fighting on the Homefront

Do with less - so they'll have enough! Rationing gives you your fair share

"Do with less - so they'll have enough! Rationing gives you your fair share"

U.S. Office of War Information, 1943

Rationing

Rather than relying on propaganda to reduce shortages as in World War I, the government introduced the concept of rationing during World War II.

Posters played a vital role in shaping public perception of rationing by helping Americans understand the necessity of rationing and how to get what they needed to continue feeding their families.

Salvage and Conservation

Salvage efforts provided scarce materials needed to produce weapons, planes, vehicles, ammunition, and other supplies.